Save the Date
25th Annual Fiesta® Pooch Parade
2024 Fiesta ® Pooch Parade
Wagging Tail - $150
- Your company’s name displayed on commemorative Pooch Parade T-shirts worn by over 1,000 people
- Recognition and a link to your company’s web site on Therapy Animals of San Antonio’s web site
Unconditional Love - $500
- … everything in “Wagging Tail”
- Your company’s name displayed on Pooch Parade event brochures
- Recognition of your company at opening ceremonies and with announcements during pre-parade festivities
Man's Best Friend - $800
- … everything in “Unconditional Love”
- Recognition as a top sponsor in the Fiesta® Magazine with 50,000 copies distributed to 3.6 million people
- Opportunity to have a 10×10 booth space for giveaways and sales of company promotional items at event site
Top Dog - $1300
- … everything in “Man’s Best Friend”
- Your company name/logo will be displayed on the banner of the Therapy Animals of San Antonio’s float, which parades past Alamo Heights street-lined observers for over 2.3 miles
- Opportunity to display your company banner or sign at the Costume Contest Stage and Dog Participation Activities Area
Champion Bloodlines - $2000
- … everything in “Top Dog”
- Ability to pass out business info along parade route
- Walk in parade with banner (16×30) behind TASA Float
Best in Show - $8000
- … everything in “Champion Bloodlines”
- Lead car for the Pooch Parade
- Vendor booth in Prime Location
Frequently Asked Questions
What time does the parade start?
The 2024 Fiesta® Pooch Parade will start at approximately 9:30 am.
Can I bring my dog?
Absolutely, this is a Pooch Parade. There are no restrictions on the number of friendly dogs a person or family can bring; however, all dogs must be on leashes and under control for everyone’s enjoyment and safety.
How many dogs will be there?
The Pooch Parade attracts over 1,000 participants each year, many of whom will bring their dog or dogs.
What time is the costume contest?
The Costume Contest begins at 8:00 am and ends by 9:00 am. The costume contest is very popular, so we suggest you come early to ensure you are able to participate.
What are the categories for the costume contest?
With the exception of “Best in Show”, all categories will have a Winner AND a Runner Up!
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Best in Show
- Best contestant that stands above ALL contestants and categories. This contestant or team fully exemplifies the spirit of the day!
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Top Dog
- Best dog that stands out on its own. No restrictions on theme!
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Most Creative
- Best demonstration and execution of their imagination!
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Most Patriotic
- Best display of USA Pride; primarily red, white and blue color scheme!
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Best Fiesta Flair
- Best demonstration of the colorful and exuberant celebration that is Fiesta®!
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Best Matched Human and Animal
- Best coordination of human and animal
Are there prizes for the costume contest?
Winners in each category receive a trophy! Runners-Up receive a framed certificate. Winners are announced and prizes are distributed at the end of the contest (9:00 am) in the area where the contest is held.
Will There be food and drink available for purchase?
Yes. Food trucks will be onsite offering food and drinks for sale from 8 am to 12 pm. This is a new feature for 2024!
If the gates open at 7:30am and the parade starts at 9:30, what happens during that window?
We have many booths for you to browse that provide free information and products as well as animal related items for purchases. There will be demonstrations of various animal-related activities and training techniques. Our Costume Contest runs from 8:00 to 9 am and is great fun to watch!
How long is the parade?
2024 Costume Contest Categories
- Best in Show
- Top Dog
- Most Creative
- Most Patriotic
- Best Fiesta Flair
- Best Matched Human and Animal
